Use Gleanr to Grow Your Company or Working Groups

OVERVIEW:    The value of Gleanr starts with the individual and builds seamlessly to the group.  A company or team can easily use Gleanr to grow capacity and business.

HOW IT WORKS:   By using Gleanr to focus their individual objectives, a group of professionals automatically and simultaneously accomplishes collective objectives including:

• building a current, secure, searchable, indexed corporate knowledge archive;
• creating a current, private portfolio/research space for clients and partners;
• presenting a current public profile to global audiences;
• creating new revenue from subscription or PPV content;
• publishing into targeted social and professional networks;
• activating social interfaces for customer and community response;
• operating web-based sales funnels for new business.

The basic idea is that any individual can create a Premium or PPV channel and then invite other individuals to contribute to it.  Each individual owns and gets value from their own contributions while the channel resonates from the collective effort.   For example, information gleaned publicly into a collaborative channel simultaneously makes both the creator and the group more discoverable.  A group can also create a branded Gleanr account with specific channels to manage joint objectives.

SET UP:   

1. Create a company account and/or channels as required.  
2. Invite key contributors to join the channel(s).  
3. As appropriate to networking objectives, attach Twitter accounts and connect to Facebook, LinkedIn, etc, (the channel can have a default Twitter feed, and each contributor can also attach their own Twitter account to the channel so that their individual contributions are also tweeted separately). 
4. Establish the joint objectives of each channel in terms of public/private/shared content, common tags, etc.
5. Start gleaning!